Frutzco journal
Kitchen notes, farmers, tips, and seasonal reads from the market.
Market stories

Meet Abu Elias — a Bekaa Valley farmer who's been growing Lebanon's best produce for four decades.

Three generations farming the same Bekaa Valley plot. Abu Ali's heirloom tomatoes — from seeds his father saved sixty years ago.

Mariam doesn't call herself a farmer. "I'm a gardener. Farmers grow food. I grow medicine."